Source: Kiss Kiss Bang Bang! Warner Bros, 2005.

I got really excited when I first watched this animated introduction to Kiss Kiss Bang Bang.
I like the very limited use of color, and the segment where the text blocks move is really cool as it creates an interesting point of tension in conjunction with the change of melody. Overall, this is a really cool animation, it shows that when it comes to applying motion to 2d design, having strong, flat color contrast along with iconic illustration can be just as engaging!

Personally, I think it would have been more effective if the creative team behind this movie’s identity would have taken some more inspiration from this great animated intro. Though the use of imagery and typography in the movie’s identity is indeed very dynamic, notice that it seems too common, whether as the animation on its part, seems more solid, mysterious and yet fun and dangerous at the same time; which ultimately is what best describes the movie’s plot.