Here’s my little gold star for General Mills!

It seems that someone has been busy trying to figure out how to promote Total Cereal these days, I really dig the most recent version of its packaging, its new minimal design definitely communicates a healthy connotation and not the typical “look at me, buy me, eat the whole box in one shot…have a spoon full!” that we so often find in the cereal aisle. This new box says “Enjoy, take your time… bone appétit!”